http://www.first-consumer.com/
Hi Juan,
If this site is focused specifically on the Hispanic market, why would it be on English at all? Just curious.
No matter what is the site orientation, the main goal is to make it findable by your targeted audience, right? And for that purpose solely, it should follow and obey some common SEO rules.
Let see, what lies beneath of your site:
Your site, even the most important – Home page – doesn’t have meta description and meta keywords. You should set up both. Meta description should not exceed 150 characters, the number of meta keywords on each page should be between 3 and 7. The keywords and the description should not repeat from one page to another.
Most of your images do not have an “alt” tag – a necessary feature that allows Search Engines better understand your site. I’ll list you some, from your home page, but I can imagine, you have more images to work on.
images/spc.gif
images/logo.gif
images/img_spanish.jpg
images/menu_01.gif
images/menuhr.gif
images/menu_03.png
images/bluebox_01.gif
images/debtconsolidation.jpg
images/semoredet.gif
images/bluebox_03.gif
images/debtaudit.jpg
images/callnow.gif
images/hr.jpg
images/kotz.gif
images/readmore.gif
images/freeq.gif
images/sattisfaction2.jpg
images/img_bbbsm.jpg
images/esign-1.jpg
images/contactus.gif
At any given moment, your domain should be registered for more than 1 year. You have a little over 6 months to its expiration date.
Permanent Redirect not found, meaning, that the Search Engines think that www.first-consumer.com and first-consumer.com are two completely different sites and do not combine credits for them.
You have a very low number of the back links. You should work on this more closely. This site, for example, is up only since April 29th, but it’s already have more than 70 high quality links: http://www.BostonJewelryMall.com
You should work more on social networking. Just a little thing like adding bookmarking buttons for Facebook, Twitter, StumpleUpon, and so on will dramatically improve your site’s profile.
Adding a Blog and RSS will also help, but given the fact that this website is not ready from on-site SEO point of view, you should focus first on making it SEO-friendly.
I cannot say, I like the look and feel of this site either. But I am not in Hispanic market – that’s may be why. To me, it looks very busy and there are many boxes that can be seized or removed. I would also make it more airy – add more white space at left and right. I would use different horizontal banners on each section, and I would rethink use of green and blue at the same time. I would add more graphics to your site, as well. It’s very plain with a lot of text.
I would definitely add a search box on your site. And may be some surveys to make this site more interactive?
Since you are on PHP, it’s easy to rewrite URLs, believe it or not, it’s better to have html extensions than any other extensions.
Good luck!
Sasha
